upGrad for Business is the B2B arm of South Asia’s largest online higher education company. we created this explainer video to easily depict upGrad for Business' mission to engage working professionals.
using a unique vector based illustration style with a balance of kinetic typography animations we were able accurately represent their goals and convey all the necessary information to their audience in a short time frame.
the brochure was designed for the WISDOM (Women in Science, Data, Organisational behaviour & Management) initiative. with the help of other corporates, upGrad aims to train over 100,000 women in Data Science, Technology and Management roles as part of their WISDOM initiative.